profit question
It is well known, noisy “the Da Vinci event” already made the talk of the town recently, not only threatens the entire furniture profession the good faith question, also lets all profession brand the quality faced with market interrogating and torturing.
Although this kind “sells dogmeat as mutton”, takes substandard products as fine products the business dealing has been as early as common in the Chinese market, but the undeniable this event has still caused the strong butterfly effect, also has mapped the brand profession from other extending angle in the quality assurance aspect importance.
what reviews “the Da Vinci event” to associate undisputable is the market profit question, when after Chinese brand set of Shangyang label “waistcoat”,discount women shoes then may sell the high quota pompously in the market the price, on the one hand may satisfy certain expense community the vanity, on the other hand also lets the brand enterprise obtain the sudden and huge profits. Perhaps in a way, such “the hidden rule” as early as has been unalarmed by strange sights in Chinese each profession, but the market “worships foreign countries curries favor with foreign powers” the point of view to the brand to be also nothing unusual.
What is worrying, does the Chinese brand actually encounter so the unfair treatment in the native place market, the question leaves in where? Only then lets these shortsighted enterprises take advantage of loopholes taking the opportunity the superior, is domineering and tyrannical in the market.
Investigates carefully its reason, the Chinese brand always gives the human the low price inferior impression, regardless in the domestic market foreign market, such prejudice has affected own market development. Is unable to establish the strong trend the brand, does not have the attraction in the consumer market, loses by the product quality underlie core competitiveness,south sea pearls will cause the brand to eliminate by the brutal market.
The product is the brand cornerstone, but the quality is the product center of gravity, the enterprise only then grasps the product quality, can cast the outstanding brand, can also carry on each operative activity smoothly.
As labor-intensive form's traditional industry, the shoemaking profession needs to improve the product quality, specially the present stage which in superiority and so on cost, resources weakens gradually, this link appears especially important. Therefore,wholesale costume jewellery shoes business must become in the profession the leadership ability, creates the quality first-class product is the necessary condition.
Looks over the domestic baby shoe market, many brands only considered aspects and so on design design, material application, have not researched and developed the product according to child's foot department growth situation, simultaneously lacks take the science and technology as the foundation investment, to a certain extent has the health safe hidden danger.
As the leading baby shoe profession's outstanding brand, Cassie the dragon takes young people's healthy development, therefore perseveres the strategy which the product quality is never changes course after making a vow.
The Cassie dragon grasps “the quality is the root, the good faith is the book, the customer is supreme” the management idea, introduces the advanced technology, the first-class equipment, the selection healthy environmental protection purified cotton lining,Tahitian pearl becomes according to the Chinese child foot department growth characteristic design, protects child's foot department health comprehensively, devotes with all one's strength to the Chinese child thing industry, creates the healthier comfortable series shoes clothing for the general children, positive making “China baby shoe clothing thing NO.1”.
Meanwhile, the Cassie dragon also joins the technical element in the product, not only contributes funds purchases Quanzhou China Light Photographic art Institute shoes clothing Research institute Mr./Mrs. Lin Shuqi “one kind of organism dissolves in the legally manufacture shoes the material method” the country patent of invention, moreover with the Fujian Province baby shoe health care engineering research center cooperation,
the tenable baby shoe health care engineering research center, through carries on the depth cooperation with the expert, applies the production technology and the formation product the mature achievements in scientific research, the Cassie dragon baby shoe the manner which and the practice strives for perfection in the quality aspect, also has promoted the brand added value, has maintained consumer's rights and interests, set up the good example in the profession.